How AdPods work

AdPods help generate leads 24/7 without the cost per click or reach

Today, we are witnessing the rapid growth in Bluetooth technology being used by businesses of all sizes that until the recent launch of Google’s Nearby, could not access the technology at an affordable price. Our experienced team of marketers at WorksLocal help you to launch and manage your Bluetooth Pods hyperlocal marketing campaign, for a low fixed monthly fee.

Like any marketing campaign your local area marketing strategy needs planning, tweaking to get the best results that are in line with your business’s goals.

Introducing the dawn of omni-channel marketing where the consumer is exposed to multiple marketing touch points in real time.

  • send in-store welcome messages,
  • while customers are browsing an isle suggest products they are near
  • broadcast relevant offers
  • promote your website, youtube channel, coupons or specials through landing pages, or social media pages.

Now you can stop wasting money on:

  • Google Adwords
  • Facebook boosted posts to create reach and engagement.
  • Expensive Apps that get very little download and take up space on a smartphone’s memory.

Adpod messages can be supported by in-store posters, pop up displays or flyers located within easy reach.

3 success metrics to assess your AdPod campaigns.

The creation of a cost effective and results producing mobile marketing strategy should by now be a key focus for all businesses.

Each month you will receive a report on:

  1. How many times your AdPod message was viewed and
  2. How many successful clicks to your website, landing page, youtube account, or Facebook page your message received.

As consumers we are consumed with our mobile devices to the extent that when visiting cafes or restaurants it is not uncommon to see those dining looking at their phones rather than engaging in conversation. According to an industry report, 68% businesses have integrated mobile marketing into their marketing strategy whilst many believe that having their own mobile app is a must have, with Bluetooth Pods’ you no longer need to develop an app.


Imagine the possibility at theatre show when patrons receive a POD enabled notification for a free Coke redeemable at the counter. What about an accountant at tax time wandering around their busy local shopping centre with a Bluetooth Pod in their pocket, broadcasting adverts and links to their offer on a website to phones all around them.

The key feature of Pods’ is the accuracy, hyperlocal broadcasting to customers by location, so that offers and promotions can be targeted with amazing accuracy.

In a retail scenario, Bluetooth Pods’ can be used to:

  • Greet customers
  • Send proximity-based offers or specials.
  • Give customers access to loyalty program details
  • Upsell to customers
  • Offer rewards
  • In galleries or venues illustrate point of interest
  • Create brand or product awareness

All of which can be supported by traditional fliers and posters, with Bluetooth PODs’ the opportunities are limitless and the game has just begun.

Start optimizing your local area marketing today.

Find a distributor click the image below.

bluetooth marketing

Alternatively, for a free no obligation consultation about how AdPods can generate more leads for your business.

Contact us on 1300 946 227

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